Tim Groen

SHE IS DARING, SUPER AND WONDERFUL

Even though this style has had some moments over the last decade, and probably needs slip into an induced coma before it gets spoiled forever, I couldn’t resist this one. It’s an ad for a boutique in Century City, by Frazier/Hauge & Associates, 1967.
countryclub
The copy (in all caps) is kind of hilarious:
THERE IS A SPECIAL KIND OF FEMALE…SHE IS A CONSTANT CHANGE…FROM PUSSY CAT TO PANTHER…SHE IS ALWAYS NOTICED BECAUSE OF HER OWN SPECIAL KIND OF CHIC…ALWAYS A FEW STEPS AHEAD OF HER CONTEMPORARIES…SHE IS DARING, SUPER AND WONDERFUL…SHE HAS FASHION ARROGANCE…SHE KNOCKS ABOUT IN RUDI GERNREICH, ANNE KLEIN, GEIST & GEIST…THE “WHO’S WHO” OF AVANT-GARDE FASHIONS…COUNTRY CLUB FASHIONS IS HER STORE.